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    Author Archives for admin

    What Executives Can Learn From How And Why Hospitals Prepare For A Crisis

    September 15, 2025 2:49 pm Published by Comments Off on What Executives Can Learn From How And Why Hospitals Prepare For A Crisis

    Commentary from crisis management expert Edward Segal, author of the recently published The Crisis Casebook: Lessons in Crisis Management from the World’s Leading Brands” and the bestselling and award-winning “Crisis Ahead: 101 Ways to Prepare for and Bounce Back from Disasters, Scandals, and Other Emergencies. He is Leadership Strategies Senior Contributor for Forbes.com. Corporate America [...]


    What CEOs Should Do When They Are Caught In Public Having An Affair

    August 11, 2025 1:56 pm Published by Comments Off on What CEOs Should Do When They Are Caught In Public Having An Affair

    Commentary from crisis management expert Edward Segal, author of The Crisis Casebook: Lessons in Crisis Management from the World’s Leading Brands and the bestselling and award-winning Crisis Ahead: 101 Ways to Prepare for and Bounce Back from Disasters, Scandals, and Other Emergencies. Segal is a Leadership Strategies Senior Contributor for Forbes.com. Romantic affairs that become [...]


    Zelensky’s Wartime Leadership Provides 7 Crisis Management Lessons

    July 7, 2025 3:56 pm Published by Comments Off on Zelensky’s Wartime Leadership Provides 7 Crisis Management Lessons

    Commentary from crisis management expert Edward Segal, author of the bestselling and award-winning Crisis Ahead: 101 Ways to Prepare for and Bounce Back from Disasters, Scandals, and Other Emergencies and a Leadership Strategies Senior Contributor for Forbes.com. Ukraine President Volodymyr Zelensky’s leadership skills have been constantly tested since Russia invaded his country in 2022. How [...]


    Crisis Prevention Lessons From Ads And Promotions That Backfired

    June 2, 2025 4:03 pm Published by Comments Off on Crisis Prevention Lessons From Ads And Promotions That Backfired

    Commentary from crisis management expert Edward Segal, author of the bestselling and award-winning Crisis Ahead: 101 Ways to Prepare for and Bounce Back from Disasters, Scandals, and Other Emergencies and a Leadership Strategies Senior Contributor for Forbes.com. In their efforts to grab the attention of audiences, some companies have crossed the line and generated the [...]


    How Universities Are Following The Corporate Crisis Management Playbook

    May 2, 2025 4:27 pm Published by Comments Off on How Universities Are Following The Corporate Crisis Management Playbook

    Commentary from crisis management expert Edward Segal, author of the bestselling and award-winning Crisis Ahead: 101 Ways to Prepare for and Bounce Back from Disasters, Scandals, and Other Emergencies and a Leadership Strategies Senior Contributor for Forbes.com Educational institutions across the country are following a proven and effective strategy that’s favored by many business leaders [...]


    How Pope Francis Offered Leaders A Masterclass In Rebranding

    April 28, 2025 3:23 pm Published by Comments Off on How Pope Francis Offered Leaders A Masterclass In Rebranding

    Commentary from crisis management expert Edward Segal, author of the bestselling and award-winning Crisis Ahead: 101 Ways to Prepare for and Bounce Back from Disasters, Scandals, and Other Emergencies and a Leadership Strategies Senior Contributor for Forbes.com Lessons in leading and rebranding organizations usually come from the corporate world. But the death of Pope Francis [...]


    The 10 Biggest Risks And Threats For Businesses In 2023

    January 31, 2023 7:46 pm Published by Comments Off on The 10 Biggest Risks And Threats For Businesses In 2023

    Commentary from crisis management expert Edward Segal, author of the bestselling and award-winning Crisis Ahead: 101 Ways to Prepare for and Bounce Back from Disasters, Scandals, and Other Emergencies (Nicholas Brealey, 2020) Risks and threats can be forerunners to crisis situations for companies and organizations. An informal survey of CEOs, advertising, and other executives and [...]


    The Important Roles War Rooms Play Before And During A Business Crisis

    December 8, 2022 3:56 pm Published by Comments Off on The Important Roles War Rooms Play Before And During A Business Crisis

    Commentary from crisis management expert Edward Segal, author of the bestselling and award-winning Crisis Ahead: 101 Ways to Prepare for and Bounce Back from Disasters, Scandals, and Other Emergencies (Nicholas Brealey, 2020) Recent news that England’s National Health Service said that it will establish war rooms to help prepare for and respond to the impact [...]


    Elon Musk’s Ultimatum To Twitter Employees Ramps Up Company’s Crisis

    November 28, 2022 4:09 pm Published by Comments Off on Elon Musk’s Ultimatum To Twitter Employees Ramps Up Company’s Crisis

    Commentary from crisis management expert Edward Segal, author of the bestselling and award-winning Crisis Ahead: 101 Ways to Prepare for and Bounce Back from Disasters, Scandals, and Other Emergencies (Nicholas Brealey, 2020) Twitter employees were given two days to respond to Elon Musk’s ultimatum to commit to a new “hardcore” company or leave with severance [...]


    How Adidas Finally Responded To Their Kanye West Crisis

    November 7, 2022 3:30 pm Published by Comments Off on How Adidas Finally Responded To Their Kanye West Crisis

    Commentary From Crisis Management Expert Edward Segal, Bestselling Author of the Award-Winning Book “Crisis Ahead: 101 Ways to Prepare for and Bounce Back from Disasters, Scandals, and Other Emergencies” (Nicholas Brealey) Companies seeking to profit from relationships with celebrities can find themselves in a crisis when celebrities do or say controversial things that can tarnish [...]


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