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    About The Author

    Edward Segal

    Edward Segal has more than 30 years of experience as a crisis management expert, CEO, public relations consultant, journalist, communications director, and press secretary for Democratic and Republican members of Congress and political candidates.

    Segal is a Leadership Strategy contributor for Forbes.com where he writes a blog about crisis management and communication-related news, issues, and topics. He is the author of the recently published book on crisis management: Crisis Ahead — 101 Ways to Prepare for and Bounce Back from Disasters, Scandals, and Other Emergencies (Nicholas Brealey) and two public relations handbooks: Getting Your 15 Minutes of Fame, and More (Wiley) and Profit by Publicity (iUniverse). Segal is a co-author of Leadership in Trying Times — Advice To Lead and Succeed (Speakers Without Borders) and the former marketing strategies columnist for The Wall Street Journal’s startupjournal.com.

    • Managed internal and external crisis situations as the CEO of two trade associations.

    • Advised and helped others to get through a variety of crisis situations ranging from the arrest and firing of CEOs, allegations of sexual harassment, and hate crimes to forged documents, business and personal bankruptcies, and the environment.

    • Conducted crisis management and communication training for hundreds of CEOs and other top company officials.

    Photo by Benedict Bacon

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